Thank you to all who attended, presented at, and supported WiLSWorld 2018! You can find the program slides below. We hope to see you in 2019!

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WiLSWorld is WiLS’ annual library technology and innovation conference, connecting you to people and ideas from the Wisconsin library community and beyond. This year’s event marks the 25th anniversary of WiLSWorld! The conference will be held on Tuesday, July 24th followed by hands-on workshops on Wednesday the 25th, both at the Pyle Center in Madison. We hope to see you there! If you have any questions about WiLSWorld 2018, let us know at information@wils.org.

WiLS is pleased to welcome WiLSWorld 2018’s keynote speaker, Sarah T. Roberts!

Dr. Roberts is an Assistant Professor in the Department of Information Studies (Graduate School of Education & Information Studies) at UCLA. She holds a Ph.D. from the iSchool at the University of Illinois at Urbana-Champaign, and a Master’s of Arts in Library and Information Studies from the University of Wisconsin-Madison. Prior to joining UCLA in 2016, she was an Assistant Professor in the Faculty of Information and Media Studies at Western University in London, Ontario. On the internet since 1993, she was previously an information technology professional for 15 years, and, as such, her research interests focus on information work and workers. Professor Roberts is internationally recognized as a leading scholar on the emerging topic of commercial content moderation or CCM, a term she coined to define the field study around the large-scale, industrial and for-pay practice of social media user-generated content adjudication.

Roberts is frequently consulted by the press and others on issues related to social media, society and culture. She has been interviewed on these topics in print, on radio and on television worldwide including: The New York Times, Associated Press, Le Monde, The Economist, the BBC, the CBC, The Los Angeles Times, Rolling Stone, Wired, The Washington Post, News Corp Australia, Asahi Shimbun (Japan), and CNN, among others. Dr. Roberts was recently elected to the board of IEEE Annals of the History of Computing. In December of 2017 she hosted All Things in Moderation on the UCLA campus, a first-of-its-kind conference to bring researchers, civil society advocates, workers, journalists and industry representatives together to discuss issues pertaining to social media moderation. Her book on commercial content moderation, entitled Behind the Screen: Digitally Laboring in Social Media’s Shadow World, is under contract with Yale University Press.

We are excited about this year’s line-up of programs and workshops! Thank you to our presenters and to our planning team, who are helping to make this conference useful and engaging for our members and partners. We are also very grateful to our vendor partners showing their support of the conference through sponsorships.

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Schedule and Programs

WiLSWorld — Tuesday, July 24th

8:30-9:00 Coffee and Registration sponsored by Wolters Kluwer and Chronicle of Higher Education

9:00-9:15 Welcome and Introductions

9:15-10:30 Keynote Address

Dr. Sarah T. Roberts, Assistant Professor in the Department of Information Studies, Graduate School of Education & Information Studies, UCLA

Sarah T. Roberts is internationally recognized as a leading scholar on the emerging topic of commercial content moderation or CCM, a term she coined to define the field of study around the large-scale, industrial and for-pay practice of social media user-generated content adjudication. Her research engages with topics of information access, economics and ethics in social media in order to elucidate an important part of the digital information production chain that is almost always unseen and rarely acknowledged. Her work places commercial content moderation in the greater context of the ecology of social media to the end of recognizing, acknowledging and improving the conditions under which the workers toil.

10:30-10:45 Break sponsored by the Association of Computing Machinery and ProQuest

10:45-11:45 Concurrent Sessions I

10:45-11:45 Makerspaces – You Built One, Now What?

Josh Cowles, Library Technology Coordinator at Fond du Lac Public Library
Angela Vanden Elzen, Reference & Web Services Librarian and Assistant Professor at Lawrence University

In this presentation, Josh and Angela will discuss their experiences with setting up, maintaining, and managing makerspaces in both public and academic libraries. They’ll share the specific challenges that arise from these spaces along with solutions, as well as tips for how to keep them successfully running creative programs and hosting hands-on classes.

10:45-11:45 Lighting Talks: Innovations in Digital Projects

Laura Damon-Moore, Community Engagement Librarian, Madison Public Library
Ann Hanlon, Head, Digital Collections and Initiatives and DH Lab, UW-Milwaukee
Erin F. H. Hughes, Mukurtu Hub Manager, WiLS
Greg Kocken, Special Collections Librarian and University Archivist, UW-Eau Claire
Emily Pfotenhauer, Community Liaison and Service Specialist, WiLS
Randi Ramsden, Program Coordinator, National Digital Newspaper Program, Wisconsin Historical Society
Tamara Ramski, Digitization Assistant, South Central Library System
Vicki Tobias, Program Coordinator, Curating Community Digital Collections, WiLS

This fast-paced session highlights new tools and innovative approaches Wisconsin libraries are using to create, share and preserve digital collections. Projects include efforts to collect oral histories and music memorabilia from community members, partnerships with local artists to reimagine digitized special collections, text mining of historical newspapers, managing Indigenous digital collections in culturally responsive ways, centralized digitization training and support for public libraries, and building LIS students’ skills in digital stewardship through hands-on fieldwork at small libraries, archives and museums around the state.

10:45-11:45 Not Change Ready? Focus on your Values: An Organizational Change Survival Guide

Jennifer Chamberlain, Executive Director of Libraries, UW Colleges
Rachel Metzler, Information Literacy Coordinator and Online Librarian, UW Colleges
Cheryl Nessman, Director of Library Support Services, UW Colleges

Staff from the UW Colleges two-year campuses share their experience of taking a mandated, administrative, change and turning it into a transformative, value-based, reorganization of their libraries.

12:00-1:00 Lunch (included) sponsored by ACS Publications

1:15-2:30 Near-Future Technologies Plenary sponsored by UW-Madison iSchool

Mitchell Davis, Co-Founder and Chief Business Officer, BiblioLabs
Eric Mansfield, CIO, 5NINES; Shana Ponelis, Assistant Professor, University of Wisconsin – Milwaukee School of Information Studies
Todd Streicher, President & CEO, 5NINES

Join experts from industry and from the library world to discuss Artificial Intelligence (AI) and Blockchain, two technologies poised to change libraries and user expectations of them. Come for a primer to learn what these these technologies are, where they are in the world around you, and hear a discussion of how they might change your library collection, space, services, and user needs. Bring your questions for our experts and be ready to better face the near future.

2:30-2:45 Break and WiLSWorld 25th Anniversary Celebration Cupcakes

2:45-3:45 Concurrent Sessions I

2:45-3:45 Open Educational Resources Roundtable

Interested in learning more about what others are doing with open educational resources? Come to the OER Roundtable to learn from your peers and to hear about some tools and initiatives happening in Wisconsin and beyond. You’ll have a chance to ask questions, learn from others, and share your expertise on the topic, too.

2:45-3:45 From Dystopia to Utopia: The Future of E-content in Libraries

Mitchell Davis, Chief Business Officer, BiblioLabs
Veronda J. Pitchford, Director of Membership and Resource Sharing, Reaching Across Illinois Library System (RAILS)

The future is continuously speeding up and consumer media players like Amazon, Apple, Netflix and Spotify take more and more mindshare and attention of the Gen X, Gen Y and Millennial markets.

Over the past decade large media and technology companies such as these have radically changed end user expectations on the ease of having affordable, simple access to high quality digital content of all types. Meanwhile, brick and mortar institutions such as Borders, Barnes & Noble and a host of others have seen their fortunes decline as indie bookstores have seen a rise in popularity and sustainability.

How are libraries positioned to compete and flourish in this new media landscape? What are libraries uniquely positioned to do well in the digital landscape for readers, researchers and consumers of content? What are the underlying dynamics that drive the business of libraries and keep vendors and libraries from working as true partners?

Engaging in radical collaboration between libraries, vendors and publishers can produce better access, content and experiences sprinkled with delight for readers that could become the rallying cry for all the work we all do.

2:45-3:45  Visual Literacy: From Fake News to Fair Use

Emily Barney, Technology Training & Marketing Librarian, Chicago-Kent College of Law

Finding and evaluating images requires a different skill set than traditional research. Effective illustrations make messages more persuasive and memorable, but they can also be used to distort facts or manipulate an audience. Emily will discuss media literacy issues with evaluating visual elements for ethical communication, accuracy, image rights, and more. Emily will also discuss her favorite resources and search strategies to find better results and how to include copyright and licensing information in your research process.

3:45-4:00 Break sponsored by Credo Reference

4:00-4:45 Concurrent Sessions III

4:00-4:45 Values Sensitive Design

Kristin R. Eschenfelder, Vilas Distinguished Achievement Professor and Director of the Information School, UW-Madison

Many of us have, until recently, viewed the internet (and often technology) as agnostic. We type in our search and receive our answers. But the design of information technology systems requires many individual design decisions, each of which is shaped by assumptions and biases. Further, we may find some of the end results of the systems design disturbing or morally problematic. For example, recent cultural concerns about overuse of or addiction to smart phones also raises question about whether we should limit how attractive and fun a design should be to protect users. News about privacy issues at Facebook raise questions about how Facebook could or should change its design to protect user data. Professor Kristin Eschenfelder from UW-Madison’s iSchool and Digital User Experience Design program will provide an overview of the principles of “Value Sensitive Design” and a review of exciting cutting edge work in the area. Using a value sensitive design approach, Eschenfelder will prepare audience members to consider the design decisions they make as professionals (in designing websites, library catalogs, digital collections, online forms etc.), how those decisions reflects their (or their institution’s) values, and who those design decisions privilege and disadvantage.

4:00-4:45 Serving Entrepreneurs: Makerspaces and More

Brian Morello, Director, Center for Entrepreneurship in Liberal Education at Beloit College (CELEB)
Adam Dinnes, Coordinator of Innovation and Digital Projects, Beloit College

The Center for Entrepreneurship in Liberal Education at Beloit (CELEB) is a place for students to originate, plan, and execute their own entrepreneurial projects. Learn how Beloit College has created a dedicated space and tools to serve entrepreneurs so you can, too.

4:00-4:45 All Good Things: How to End a Project 101

Laura Damon-Moore, Community Engagement Librarian, Madison Public Library / Co-Founder, Library as Incubator Project (2010-2017)

Laura will speak to the decision-making process and logistics of decommissioning the Library as Incubator Project (2010-2017), including the reasons for decommissioning the project, timing the decommission, communications around the change, and considerations for the project’s legacy.

4:45-5:00 Closing Remarks and iPad Giveaway sponsored by EBSCO

5:00 Camp WiLSWorld at Camp Trippalindee!

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WiLSWorld Workshops — Wednesday, July 25th

8:30-9:00 Registration and Coffee

9:00-12:00 Morning Workshops

9:00-12:00 Kanbans, Kaizens, and Kata: Demystifying Continuous Improvement (Part 1 of 2)

Georgeann Larson, Cataloging and Metadata Specialist, Michigan Technological University
Linnea McGowan Hobmeier, Manager, Resource Access and Discovery Services, Michigan Technological University
Lauren Movlai, Instruction and Learning Librarian, Michigan Technological University

Have you heard these buzzwords during professional development opportunities and wondered what they mean and if they can apply to you? This full-day workshop will explore these Japanese terms and more by delving into the continuous improvement model called Lean. Using hands-on tools and techniques you will learn how to identify roadblocks and streamline processes to improve efficiency across your organization. Participants will leave with an understanding of Lean culture and principles, practical tools that can be used immediately, and suggestions for best practices in solo or group environments.

9:00-12:00 Build a Marketing Plan Like a Pro

Nathan Tredinnick, Communications Manager, Shine United

What does successful marketing look like? What are the questions you should be asking yourself up front when planning a new outreach initiative? Do your current marketing efforts provide the results you want? Have you been asking yourself these questions? (You should be asking yourself these questions.) In this workshop, we’ll discuss strategic marketing including best practices for planning, how to measure success, how to get the most impact for each dollar (or minute) you spend on marketing and what pitfalls to avoid. You’ll walk away with a draft of a marketing plan and pro tips for successfully implementing it.

12:00-1:00 Lunch (on your own)

1:00-4:00 Afternoon Workshops

1:00-4:00 Kanbans, Kaizens, and Kata: Demystifying Continuous Improvement (Part 2 of 2)

Georgeann Larson, Cataloging and Metadata Specialist, Michigan Technological University
Linnea McGowan Hobmeier, Manager, Resource Access and Discovery Services, Michigan Technological University
Lauren Movlai, Instruction and Learning Librarian, Michigan Technological University

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WiLSWorld 2018 Planning Team

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WiLS Cancellation Policy

Cancellations must be made at least two business days prior to the event in order to receive a refund. If a registrant cancels less than two working days prior to the date of the event, the registrant remains responsible for payment; no fees will be refunded.

A substitute may take the place of the original registrant, but either the registrant or their institution is responsible for coordinating and communicating changes to WiLS. Cancellations and/or substitutions may be reported to Coop Info.

If an event is canceled by WiLS, due to low registration or inclement weather, registrants will be notified and fees will be refunded.